How does Cognition work?

Cognition uses evidence-based learning techniques like spaced repetition, active recall, and Weibull decay modeling to predict when users will forget information. Our API integrates into existing systems to trigger re-engagement before knowledge is lost.

Who is Cognition for?

Cognition is designed for enterprises that need to ensure knowledge retention — from L&D teams managing compliance training, to ad platforms optimizing recall, to any system where content retention matters.

What makes Cognition different from other learning tools?

Cognition is infrastructure, not an app. We provide a forgetting-curve API that plugs into your existing systems — LMS, ad platform, onboarding flows — and predicts when users will forget, with sub-100ms latency.

About Cognition

We solve forgetting.

Cognition is a memory infrastructure company with a patented forgetting-curve algorithm — and an API that brings it to every enterprise.

Our Mission

Every enterprise loses knowledge every day — employees forget training, users forget content, audiences forget ads. We built the infrastructure to predict it, measure it, and fix it.

Our forgetting-curve engine, built on Weibull decay modeling and computational neuroscience, powers real-time retention predictions for any system where memory matters.

What Sets Us Apart

Cognition is something new.

Not an LMS.

We don't deliver training. We plug into your existing LMS and tell you when employees are about to forget what they learned — so you can re-train before compliance lapses.

Not an analytics dashboard.

We don't just show you what happened. We predict what's about to happen — which users will forget, which content will fade, and exactly when to intervene.

Not a point solution.

We're infrastructure. Our API works across LMS compliance, ad recall, onboarding, product education — any system where retention drives outcomes.

The Team

Built by researchers and engineers.

A team at the intersection of neuroscience, AI, and infrastructure.

Joseph Ayinde

CEO & Co-Founder

Neuroscience + Biochemistry @UNC-CH. Former OpenAI & Techstars. CMU LearnLab admit.

Keshav Saxena

CTO & Co-Founder

Biology + CS @UNC-CH & AI @Stanford + Harvard. Former Apple & Oracle.

Vedant Soni

Co-Founder

Full-stack developer and product strategist focused on building scalable infrastructure.

Stop losing what matters.

See how Cognition's memory infrastructure can work for your organization.

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